{"id":247,"date":"2013-05-14T18:06:23","date_gmt":"2013-05-14T22:06:23","guid":{"rendered":"http:\/\/thepeacealliance.org\/?page_id=247"},"modified":"2023-08-03T14:50:16","modified_gmt":"2023-08-03T18:50:16","slug":"public-service-announcements","status":"publish","type":"page","link":"https:\/\/peacealliance.org\/tools-education\/working-with-media\/public-service-announcements\/","title":{"rendered":"Public Service Announcements"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2wkn73-54628089f667813434bbac74b268518e\">\n.avia-section.av-2wkn73-54628089f667813434bbac74b268518e{\nbackground-color:#0493c8;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-2wkn73-54628089f667813434bbac74b268518e main_color avia-section-small avia-no-shadow  avia-builder-el-0  el_before_av_textblock  avia-builder-el-first  avia-bg-style-scroll av-minimum-height av-minimum-height-custom av-height-custom  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https:\/\/peacealliance.org\/wp-content\/uploads\/2023\/05\/TPA-flower-logo-with-white-no-background-36x36.png 36w, https:\/\/peacealliance.org\/wp-content\/uploads\/2023\/05\/TPA-flower-logo-with-white-no-background-180x180.png 180w, https:\/\/peacealliance.org\/wp-content\/uploads\/2023\/05\/TPA-flower-logo-with-white-no-background.png 500w\" sizes=\"(max-width: 80px) 100vw, 80px\" \/><\/div><\/div><\/div>\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-247'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-2fxat3-a96f0fbb87456acf49ece4a254ecf199 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 style=\"text-align: center;\">Public Service Announcements<\/h1>\n<p>Public Service Announcements are simply announcements about activities and events going on in your community \u2013 in this case, any event other than meetings with Representatives or Senators, that you have planned (a march, rally, picnic, etc.) in connection with the May 11th Mother\u2019s Day campaign or any other event. This is FREE publicity and can (if aired) generate greater interest in and attendance at your event.<\/p>\n<p>Remember, you\u2019re inviting the public to attend your event. Draft your PSA to be warm, lively and conversational in tone and content, while including the standard \u201cwho, what, when, when, where and why\u201d information. The sample you can download below should get you started in the right direction.<\/p>\n<h2>To get a PSA for radio placed:<\/h2>\n<p style=\"padding-left: 30px;\"><span style=\"color: #1e73be;\"><strong>1. 4-6 weeks out:<\/strong>\u00a0Check your media lists for stations that do written PSAs. If they just accept taped PSAs, decide if you want to do that.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"color: #1e73be;\"><strong>2. 4-6 weeks out:<\/strong>\u00a0Contact the Public Services Director, or if one is not listed, call the station and ask for the name of the person responsible for receiving PSAs, and ask how he or she prefers to receive material \u2013 by email, fax or regular mail \u2013 and ask for the station\u2019s guidelines.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"color: #1e73be;\"><strong>3. Upon Receipt:<\/strong>\u00a0Read the station\u2019s guidelines carefully, and make sure your pitch conforms to its format.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"color: #1e73be;\"><strong>4. 4-6 weeks out:<\/strong>\u00a0send your PSA in and follow up with a call in a day or so to ensure they received it.<\/span><\/p>\n<p>Generally, PSAs are submitted to radio stations 4-6 weeks ahead of your scheduled event. Check your station guidelines for submission deadlines. Following these guidelines is your best chance of getting your PSA aired.<\/p>\n<p>As a rule, PSAs are ten-second, thirty-second, or sometimes sixty-second spots. You may be asked to submit all three types.<\/p>\n<p>A 60-second PSA should be about 125 words; a 30-second PSA is about 60 words, and a 15-second PSA is about 30 words.<\/p>\n<\/div><\/section>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_2'  class='avia-section av-27ad4v-e9142bd7aaab1b05b2c65a9bab49e571 main_color avia-section-default avia-no-shadow  avia-builder-el-4  el_after_av_textblock  el_before_av_section  avia-bg-style-parallax container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-247'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bcp5j-d1fa67acf065df56362455bd0a8cc618\">\n.flex_column.av-bcp5j-d1fa67acf065df56362455bd0a8cc618{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  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